

A firebrand rocker who channels teenage angst and political fury into anthems for a disaffected generation.
Dominic Harrison, erupting onto the scene as Yungblud, didn't just arrive with music; he declared a cultural insurgency. Hailing from Doncaster, England, he traded a potential acting career for a guitar, crafting a sound that mashed punk's raw energy with hip-hop swagger and pop melody. His 2018 debut, '21st Century Liability,' was a blistering manifesto, tackling mental health, sexual identity, and societal alienation. He quickly cultivated a fervent, global fanbase he calls the 'Black Hearts Club,' preaching a gospel of self-acceptance and rebellion. His subsequent albums, including the UK chart-topping 'Weird!', cemented his role as a voice for young outsiders, his live shows transforming into cathartic, unifying rallies where his high-voltage performance and candid connection make every attendee feel seen.
1997–2012
Born into smartphones, social media, and school shootings. The most diverse generation in history. Pragmatic about money, fluid about identity, anxious about the climate. They do not remember a world before the internet.
Yungblud was born in 1997, placing them squarely in the Generation Z. The events that shaped this generation — social media, climate anxiety, and a pandemic — shaped the world they entered and the choices available to them.
The biggest hits of 1997
#1 Movie
Titanic
Best Picture
Titanic
#1 TV Show
ER
The world at every milestone
Princess Diana dies in Paris car crash; Harry Potter published
Euro currency enters circulation
Deepwater Horizon oil spill; iPad launched
Edward Snowden reveals NSA surveillance programs
Paris climate agreement; same-sex marriage legalized in the US
Royal wedding of Harry and Meghan; Parkland shooting
He is a direct descendant of a historical figure, being the great-great-great-grandson of the famous British nurse and social reformer, Mary Seacole.
He learned to play guitar by watching YouTube tutorials.
He performed at the 2022 MTV Video Music Awards while wearing a dress designed to look like the British Union Jack.
““I'm not trying to be a rock star, I'm trying to be a friend.””