
The Serbian swimmer who came within one one-hundredth of a second of dethroning Michael Phelps in the most dramatic Olympic finish imaginable.
Milorad Čavić lost the 100-meter butterfly at the 2008 Beijing Olympics by 0.01 seconds to Michael Phelps. That silver medal defined his career. He led for 99 meters, gliding toward the wall, while Phelps lunged in a final half-stroke. The margin was the smallest possible difference. Born in 1984, Čavić was a European and World Champion who broke world records. He swam with a flamboyant, confident style. His outspoken nature sparked controversy but revealed a competitor who believed in his ability to challenge the best. Beyond that moment, he was a world-class talent in his own right.
1981–1996
The first digital natives. Grew up with the internet, came of age during 9/11 and the 2008 crash. Highly educated, deeply indebted, slower to marry and buy houses. Redefined work, identity, and what it means to be an adult.
Milorad was born in 1984, placing them squarely in the Millennials. The events that shaped this generation — the internet revolution, 9/11, and the 2008 financial crisis — shaped the world they entered and the choices available to them.
The biggest hits of 1984
#1 Movie
Beverly Hills Cop
Best Picture
Amadeus
#1 TV Show
Dallas
The world at every milestone
Apple Macintosh introduced
Berlin Wall falls; Tiananmen Square protests
Princess Diana dies in Paris car crash; Harry Potter published
Y2K passes without incident; contested Bush-Gore election
Euro currency enters circulation
Hurricane Katrina devastates New Orleans; YouTube launches
Russia annexes Crimea; Ebola outbreak in West Africa
AI reshapes industries; Paris Olympics
He swam the 2008 Olympic final wearing two different swim caps, having torn one just before the race.
Čavić was born in Anaheim, California, and held dual Serbian and American citizenship.
He famously raced a butterfly match race against Michael Phelps in a 2010 charity event in a 25-yard pool.
His nickname 'Milo' is prominently tattooed on his right shoulder.
“If we got to do it again, I would win it. I know that for a fact.”