

A modernizing president who bet Costa Rica's future on technology and open trade, shaping its contemporary economic identity.
José María Figueres Olsen, son of a former president, stepped into politics with the polish of a Stanford-educated technocrat. His 1994-1998 presidency was defined by an ambitious drive to drag Costa Rica into the global digital age. He aggressively pursued foreign investment, most notably securing a landmark Intel microchip plant that transformed the country's exports and skilled workforce. His administration pushed through controversial economic liberalization policies and invested heavily in telecommunications infrastructure. While credited with boosting economic competitiveness, his free-market reforms also sparked protests. After leaving office, he worked in international organizations and made a political comeback attempt in the 2022 presidential race, which he lost. Figueres remains a pivotal, if debated, architect of modern Costa Rica's tech-savvy economy.
1946–1964
The largest generation in history at the time. Shaped by postwar prosperity, the Vietnam War, the sexual revolution, and Watergate. They questioned every institution their parents built — then ran them.
José was born in 1954, placing them squarely in the Baby Boomers. The events that shaped this generation — postwar prosperity, civil rights, Vietnam, and the counterculture — shaped the world they entered and the choices available to them.
The biggest hits of 1954
#1 Movie
White Christmas
Best Picture
On the Waterfront
#1 TV Show
I Love Lucy
The world at every milestone
Brown v. Board of Education desegregates US schools
Fidel Castro takes power in Cuba
Summer of Love in San Francisco; first Super Bowl
First Earth Day; The Beatles break up
Watergate break-in; last Apollo Moon mission
Fall of Saigon ends the Vietnam War
Apple Macintosh introduced
Nelson Mandela elected president of South Africa
Indian Ocean tsunami kills over 230,000
Russia annexes Crimea; Ebola outbreak in West Africa
AI reshapes industries; Paris Olympics
He is the son of three-time Costa Rican President José Figueres Ferrer, who abolished the country's army in 1948.
He graduated with a degree in engineering from the United States Military Academy at West Point.
He also holds a master's degree in public administration from Harvard University's John F. Kennedy School of Government.
“We must plant the seeds of technology in the fertile soil of our democracy.”