

A hip-hop futurist who propelled the Black Eyed Peas into pop's stratosphere and became a relentless tech evangelist.
Will.i.am has always operated like a man from the future. Born William Adams in 1975 in Los Angeles, he emerged from the city's hip-hop scene, co-founding the Black Eyed Peas as a backpack rap group. His genius, however, was recognizing that the genre's future was in infectious, stadium-sized pop hooks. He masterminded the group's reinvention in the early 2000s, incorporating Fergie's vocals and layering in electronic beats to create era-defining anthems like 'Where Is the Love?' and 'I Gotta Feeling.' Beyond music, his mind raced with ideas about technology and design. He launched a successful line of headphones, became a creative director for Intel, and debuted a 'smartwatch' concept years before the market exploded. His TED talks and public appearances often focus on STEM education and the social impact of innovation. While his musical output with the Peas has ebbed, Will.i.am's primary stage has become the intersection of pop culture and technology, where he acts as a charismatic, if sometimes controversial, prophet of what's next.
1965–1980
The latchkey kids. Raised during divorce, recession, and the end of the Cold War. Skeptical, self-reliant, media-literate. They invented indie culture, grunge, and the early internet — then watched the Boomers take credit.
Will.i.am was born in 1975, placing them squarely in the Generation X. The events that shaped this generation — economic uncertainty, the end of the Cold War, and the rise of personal computing — shaped the world they entered and the choices available to them.
The biggest hits of 1975
#1 Movie
Jaws
Best Picture
One Flew Over the Cuckoo's Nest
#1 TV Show
All in the Family
The world at every milestone
Fall of Saigon ends the Vietnam War
John Lennon shot and killed in New York
Pan Am Flight 103 bombed over Lockerbie
Soviet Union dissolves; World Wide Web goes public
European Union officially established
Dolly the sheep cloned
Hurricane Katrina devastates New Orleans; YouTube launches
Paris climate agreement; same-sex marriage legalized in the US
AI agents go mainstream
He chose his stage name as a teen, a declaration of individual will ('will.i.am').
He was a childhood friend and breakdancing rival of fellow musician apl.de.ap.
He voiced the character of Moto Moto in the 'Madagascar' film series.
He is an avid collector of vintage synthesizers.
“Technology is the new rock and roll. It's just as exciting, it's just as sexy, and it's just as dangerous.”