

A British sprinter with blistering starting speed, who battled injury and expectation to claim major championship medals on the European and world stage.
Reece Prescod announced himself with a stunning upset at the British Championships, earning a spot at the World Championships in 2017. His explosive power out of the blocks made him a constant threat in the 100 meters, a talent he realized by winning European silver in Berlin. Prescod's career, however, has been a narrative of navigating pressure and physical setbacks, including a withdrawal from the 2019 World Championships due to injury. He reached the Olympic stage in Tokyo and later anchored the British relay team to a world championship bronze, proving his resilience. His retirement in 2024 closed the chapter on a sprinter whose raw talent delivered memorable moments and hard-won podium finishes.
1981–1996
The first digital natives. Grew up with the internet, came of age during 9/11 and the 2008 crash. Highly educated, deeply indebted, slower to marry and buy houses. Redefined work, identity, and what it means to be an adult.
Reece was born in 1996, placing them squarely in the Millennials. The events that shaped this generation — the internet revolution, 9/11, and the 2008 financial crisis — shaped the world they entered and the choices available to them.
The biggest hits of 1996
#1 Movie
Independence Day
Best Picture
The English Patient
#1 TV Show
ER
The world at every milestone
Dolly the sheep cloned
September 11 attacks transform the world
Michael Jackson dies; Bitcoin created
Curiosity rover lands on Mars; Sandy Hook shooting
Russia annexes Crimea; Ebola outbreak in West Africa
#MeToo movement; solar eclipse crosses the US
Prescod did not start sprinting seriously until he was 18 years old.
He was a talented footballer in his youth and had trials with professional clubs.
His first major international medal, European silver in 2018, came just a few years after taking up the sport professionally.
“My start is my weapon; the first thirty meters is where I win the race.”