

As Moametal, she helped forge the explosive kawaii metal genre, charming global audiences with fierce dance and sweet vocals.
Moa Kikuchi, known on stage as Moametal, is one-third of the alchemical reaction that created Babymetal. Scouted as a child, she trained in the idol group Sakura Gakuin before being placed in the heavy metal subunit that would become a global sensation. Her role is defined by contrast: she delivers blistering, precise dance routines in the midst of thunderous guitar riffs, all while singing melodies of infectious joy. Alongside her bandmates, she helped invent a new genre that demolished cultural and musical barriers, playing to massive crowds from Tokyo to London. More than just a performer, Moametal represents a new generation of Japanese artist—one raised on idol discipline but unleashed onto the world's biggest rock stages.
1997–2012
Born into smartphones, social media, and school shootings. The most diverse generation in history. Pragmatic about money, fluid about identity, anxious about the climate. They do not remember a world before the internet.
Moa was born in 1999, placing them squarely in the Generation Z. The events that shaped this generation — social media, climate anxiety, and a pandemic — shaped the world they entered and the choices available to them.
The biggest hits of 1999
#1 Movie
Star Wars: Episode I
Best Picture
American Beauty
#1 TV Show
ER
The world at every milestone
Columbine shooting; Y2K panic builds
Indian Ocean tsunami kills over 230,000
Curiosity rover lands on Mars; Sandy Hook shooting
Paris climate agreement; same-sex marriage legalized in the US
#MeToo movement; solar eclipse crosses the US
COVID-19 pandemic shuts down the world
Her stage name Moametal was given to her by Babymetal's producer, Kobametal.
She is known for her incredibly high-energy performance style and perpetual smile on stage.
Within Babymetal, she and fellow member Yuimetal were originally known as the "Black Babymetal" subunit.
She has been performing with Babymetal since she was 12 years old.
“We are the fox god's chosen warriors, bringing kawaii metal to the world.”