

A charismatic and physical wide receiver whose clutch playoff performances helped secure a Super Bowl championship for the Chiefs.
JuJu Smith-Schuster's energy is as recognizable as his play on the field. Drafted by the Pittsburgh Steelers, he immediately became a sensation, breaking records as the youngest player to reach 2,500 receiving yards and captivating fans with his playful TikTok dances in the end zone. But behind the social media fame was a tough, physical receiver known for brutal downfield blocking. After injuries slowed his momentum, he bet on himself with a one-year deal in Kansas City. That gamble paid off spectacularly: his critical third-down catch in the final minutes of Super Bowl LVII was a key moment in securing the Chiefs' victory, cementing his legacy as a big-game player.
1981–1996
The first digital natives. Grew up with the internet, came of age during 9/11 and the 2008 crash. Highly educated, deeply indebted, slower to marry and buy houses. Redefined work, identity, and what it means to be an adult.
JuJu was born in 1996, placing them squarely in the Millennials. The events that shaped this generation — the internet revolution, 9/11, and the 2008 financial crisis — shaped the world they entered and the choices available to them.
The biggest hits of 1996
#1 Movie
Independence Day
Best Picture
The English Patient
#1 TV Show
ER
The world at every milestone
Dolly the sheep cloned
September 11 attacks transform the world
Michael Jackson dies; Bitcoin created
Curiosity rover lands on Mars; Sandy Hook shooting
Russia annexes Crimea; Ebola outbreak in West Africa
#MeToo movement; solar eclipse crosses the US
He legally changed his last name to Smith-Schuster to honor his stepfather, who helped raise him.
He is an avid gamer and has streamed himself playing video games on platforms like Twitch.
He famously rode his scooter to Steelers practices and games during his time in Pittsburgh.
His first name, JuJu, is a nickname given to him by his mother when he was a child.
“I just want to be remembered as a guy who came to work every day, had fun, and made plays.”