

An undrafted point guard who willed himself into an NBA champion and the president of the players' union.
Fred VanVleet's story is a masterclass in self-belief. Coming out of Wichita State, he was overlooked in the 2016 NBA draft, deemed too small and not athletic enough. He signed a humble deal with the Toronto Raptors and clawed his way from the G League to the end of the bench, and finally into the team's heart. His defining moment came in the 2019 NBA Finals, where his clutch shooting off the bench earned him a Finals MVP vote and helped deliver Toronto its first championship. VanVleet parlayed that grit into a massive contract and a starting role, all while maintaining a steady, cerebral style of play. His peers recognized his intelligence and integrity, electing him president of the National Basketball Players Association, where he advocates for the next generation of overlooked talent.
1981–1996
The first digital natives. Grew up with the internet, came of age during 9/11 and the 2008 crash. Highly educated, deeply indebted, slower to marry and buy houses. Redefined work, identity, and what it means to be an adult.
Fred was born in 1994, placing them squarely in the Millennials. The events that shaped this generation — the internet revolution, 9/11, and the 2008 financial crisis — shaped the world they entered and the choices available to them.
The biggest hits of 1994
#1 Movie
The Lion King
Best Picture
Forrest Gump
#1 TV Show
Seinfeld
The world at every milestone
Nelson Mandela elected president of South Africa
Columbine shooting; Y2K panic builds
iPhone released; Great Recession begins
Deepwater Horizon oil spill; iPad launched
Curiosity rover lands on Mars; Sandy Hook shooting
Paris climate agreement; same-sex marriage legalized in the US
AI reshapes industries; Paris Olympics
He famously coined the phrase 'Bet on Yourself,' which became his personal brand and the title of his documentary.
VanVleet and his partner had their first child, Fred Jr., during his rookie season in the NBA G League.
He wears jersey number 23 in honor of his father, who was murdered when VanVleet was five years old.
In college, he led Wichita State to an undefeated regular season and a Final Four appearance in 2013.
“Bet on yourself. That's all I've ever done.”