

An Austrian striker whose explosive pace and clinical finishing made him a fan favorite and a key figure in the national team's Euro 2008 campaign.
Erwin 'Jimmy' Hoffer's football story is one of a rapid, thrilling ascent followed by a career spent chasing that initial high. He announced himself to Austria with a sensational season at Rapid Vienna, where his goal-scoring prowess earned him the league's top scorer award and a move to Italy's Napoli. Hoffer's greatest moment came on the international stage, where he was a central part of the Austrian co-hosted Euro 2008 squad, embodying the nation's hopeful spirit. His club journey, however, became a nomadic tour of Europe—from Germany to Belgium and back to Austria—marked by flashes of brilliance but never quite recapturing the sustained dominance of his early years. He retired as a player whose name still evokes the exciting, if sometimes fleeting, promise of Austrian football in the late 2000s.
1981–1996
The first digital natives. Grew up with the internet, came of age during 9/11 and the 2008 crash. Highly educated, deeply indebted, slower to marry and buy houses. Redefined work, identity, and what it means to be an adult.
Erwin was born in 1987, placing them squarely in the Millennials. The events that shaped this generation — the internet revolution, 9/11, and the 2008 financial crisis — shaped the world they entered and the choices available to them.
The biggest hits of 1987
#1 Movie
Three Men and a Baby
Best Picture
The Last Emperor
#1 TV Show
The Cosby Show
The world at every milestone
Black Monday stock market crash
LA riots after Rodney King verdict
Y2K passes without incident; contested Bush-Gore election
US invades Iraq; Human Genome Project completed
Hurricane Katrina devastates New Orleans; YouTube launches
Barack Obama elected first Black US president; financial crisis
#MeToo movement; solar eclipse crosses the US
His nickname 'Jimmy' was given to him by a youth coach who thought he resembled actor Jim Carrey.
He scored a hat-trick in his final match for Rapid Vienna before his transfer to Napoli in 2007.
He played for clubs in five different countries: Austria, Italy, Germany, Belgium, and Denmark.
After retiring, he became a co-owner and sporting director of FC Marchfeld Donauauen in the Austrian lower leagues.
“I am always ready when the coach calls my name to score.”