Famous Birthdays·March 2·Ernst Haas
Ernst Haas

USErnst Haas

An Austrian-born visionary who liberated color photography from commercial confines, painting with light and motion to create profoundly poetic images.

1921–1986 (age 65)·American photographer·Birthday: March 2·The Greatest Generation

Photo: Rochester Institute of Technology · Public domain

Biography

Ernst Haas arrived in America in 1951 with a portfolio of black-and-white images from postwar Vienna, but his mind was already racing toward color. At a time when serious photography was synonymous with monochrome, Haas embraced Kodachrome film not for literal documentation, but as an emotional and impressionistic medium. He dissolved the hard edges of photojournalism into studies of blur, reflection, and saturated hue. His groundbreaking 24-page spread on New York City for Life magazine in 1953 was a revelation, a cinematic flow of rain-slicked streets and abstract neon. In 1962, the Museum of Modern Art cemented his status by giving him its first solo color photography exhibition. As a president of Magnum Photos, he championed this artistic freedom. Later projects, like his majestic book "The Creation," used the natural world—volcanoes, animals, landscapes—to explore metaphysical themes. Haas taught a generation that a camera could be used like a painter’s brush, making the visible world feel mysterious and new.

The Greatest Generation

1901–1927

Grew up during the Depression, fought World War II, and built the postwar economic boom. Defined by shared sacrifice, institutional trust, and a belief that hard work and loyalty would be rewarded.

Ernst was born in 1921, placing them squarely in The Greatest Generation. The events that shaped this generation — world wars, depression, and rapid industrialization — shaped the world they entered and the choices available to them.

#1 When Ernst Was Born

The biggest hits of 1921

#1 Movie

The Four Horsemen of the Apocalypse

Ernst's Life & Times

The world at every milestone

1921Born

First commercial radio broadcasts

President: Warren G. Harding"My Man" — Fanny Brice
1926Started school

Robert Goddard launches the first liquid-fueled rocket

President: Calvin Coolidge"Baby Face" — Jan Garber
1934Became a teenager
Gas: $0.19/galPresident: Franklin D. Roosevelt"Stars Fell on Alabama" — Jack TeagardenBest Picture: It Happened One Night
1937Could drive

Hindenburg disaster; Golden Gate Bridge opens

Gas: $0.20/galPresident: Franklin D. Roosevelt"A-Tisket, A-Tasket" — Ella FitzgeraldBest Picture: The Life of Emile Zola
1939Could vote

World War II begins; The Wizard of Oz premieres

Gas: $0.19/galMin wage: $0.30/hrPresident: Franklin D. Roosevelt"Over the Rainbow" — Judy GarlandBest Picture: Gone with the Wind
1942Turned 21

Battle of Midway turns the tide in the Pacific

Gas: $0.20/galHome: $3,175Min wage: $0.30/hrPresident: Franklin D. Roosevelt"White Christmas" — Bing CrosbyBest Picture: Mrs. Miniver
1951Turned 30

First color TV broadcast in the US

Gas: $0.27/galHome: $7,925Min wage: $0.75/hrPresident: Harry S. Truman"Too Young" — Nat King ColeBest Picture: An American in Paris
1961Turned 40

Yuri Gagarin becomes the first human in space

Gas: $0.31/galHome: $12,500Min wage: $1.15/hrPresident: John F. Kennedy"Tossin' and Turnin'" — Bobby LewisBest Picture: West Side Story
1971Turned 50

Voting age lowered to 18 in the US

Gas: $0.36/galHome: $18,100Min wage: $1.60/hrPresident: Richard Nixon"Joy to the World" — Three Dog NightBest Picture: The French Connection
1981Turned 60

MTV launches; first Space Shuttle flight; AIDS identified

Gas: $1.31/galHome: $52,300Min wage: $3.35/hrPresident: Ronald Reagan"Bette Davis Eyes" — Kim CarnesBest Picture: Chariots of Fire
1986Died at 65

Challenger disaster; Chernobyl nuclear meltdown

Gas: $0.86/galHome: $66,600Min wage: $3.35/hrPresident: Ronald Reagan"That's What Friends Are For" — Dionne & FriendsBest Picture: Platoon

Key Achievements

  • Had the first-ever solo exhibition dedicated to color photography at New York's Museum of Modern Art in 1962.
  • Produced a pioneering 24-page color essay on New York City for Life magazine in 1953, revolutionizing the photo-essay format.
  • Served as president of the influential Magnum Photos cooperative from 1959 to 1960.
  • Published the best-selling book of photography 'The Creation' in 1971, which sold over 350,000 copies.

Did You Know?

He initially wanted to become a doctor but turned to photography after World War II derailed his plans.

His early black-and-white photo story 'Homecoming of Prisoners of War' brought him international attention and an invitation to join Magnum.

He was deeply influenced by abstract expressionist painters like Jackson Pollock.

Director Stanley Kubrick was inspired by Haas's color-drenched New York work for the visual style of his film '2001: A Space Odyssey.'

“I am not interested in shooting new things – I am interested to see things new.”

— Ernst Haas

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