
The all-American girl-next-door whose sunny smile and athletic grace made her one of the first truly ubiquitous and beloved faces in modeling.
Cheryl Tiegs appeared on the cover of Sports Illustrated in 1978 wearing a pink bikini, an image that became one of the most famous in magazine history. She emerged in the 1960s with a fresh, athletic look that contrasted with aloof glamour, appearing in Glamour and Vogue. Tiegs launched a successful clothing line for Sears, bringing high-fashion style to middle America. Her widespread recognition proved a model could achieve both cover-girl status and commercial success.
1965–1980
The latchkey kids. Raised during divorce, recession, and the end of the Cold War. Skeptical, self-reliant, media-literate. They invented indie culture, grunge, and the early internet — then watched the Boomers take credit.
Chris was born in 1980, placing them squarely in the Generation X. The events that shaped this generation — economic uncertainty, the end of the Cold War, and the rise of personal computing — shaped the world they entered and the choices available to them.
The biggest hits of 1980
#1 Movie
The Empire Strikes Back
Best Picture
Ordinary People
#1 TV Show
Dallas
The world at every milestone
John Lennon shot and killed in New York
Live Aid concerts raise money for Ethiopian famine
European Union officially established
Dolly the sheep cloned
Google founded; Clinton impeachment
September 11 attacks transform the world
Deepwater Horizon oil spill; iPad launched
COVID-19 pandemic shuts down the world
She was discovered at age 17 by a modeling scout while working at a local clothing store in Alhambra, California.
Tiegs is an avid photographer and has had her wildlife and travel photography published in magazines.
She was married to photographer Peter Beard and later to entertainment executive Tony Peck, the son of actor Gregory Peck.
She posed for a famous poster in a fishnet swimsuit that sold over 5 million copies.
“I never thought of myself as a beauty. I thought of myself as a person who looked good in pictures.”