

A Canadian curling skip with a fiery intensity, who delivered two of the most clutch Olympic gold medals under immense pressure for his nation.
Brad Jacobs emerged from Sault Ste. Marie, Ontario, with a competitive fire that reshaped the perception of a curling skip. He was not the cool tactician; he was the emotional engine, pumping his fists and rallying his team with visceral energy. His breakthrough came in 2013, winning the Brier and coming within a shot of a world title. But it was at the 2014 Sochi Olympics where he cemented his legacy. Leading a young team, he dominated the field, capturing gold and becoming a national star. After a period of rebuilding and self-doubt, he staged one of the great comebacks in curling history. Qualifying for the 2026 Milano-Cortina Games as a veteran, he orchestrated a stunning run to win a second Olympic gold, 12 years after his first, a feat of longevity and mental fortitude that few in the sport have matched. His career is a study in harnessing raw passion into sustained excellence.
1981–1996
The first digital natives. Grew up with the internet, came of age during 9/11 and the 2008 crash. Highly educated, deeply indebted, slower to marry and buy houses. Redefined work, identity, and what it means to be an adult.
Brad was born in 1985, placing them squarely in the Millennials. The events that shaped this generation — the internet revolution, 9/11, and the 2008 financial crisis — shaped the world they entered and the choices available to them.
The biggest hits of 1985
#1 Movie
Back to the Future
Best Picture
Out of Africa
#1 TV Show
Dynasty
The world at every milestone
Live Aid concerts raise money for Ethiopian famine
Hubble Space Telescope launched; Germany reunifies
Google founded; Clinton impeachment
September 11 attacks transform the world
US invades Iraq; Human Genome Project completed
Twitter launches; Pluto reclassified as dwarf planet
Paris climate agreement; same-sex marriage legalized in the US
AI agents go mainstream
He is known for his highly vocal and intense on-ice demeanor, often seen shouting and fist-pumping.
He is a 12-time champion of the Northern Ontario provincial men's curling championship.
He switched from playing third to skipping his own team early in his career.
He and his 2014 Olympic team (Ryan Fry, E.J. Harnden, Ryan Harnden) were inducted into the Canadian Curling Hall of Fame in 2024.
“We're not here to be liked; we're here to win championships.”