Alex Cuba

Alex Cuba, born Alexis Puentes in Artemisa, arrived in Canada with a deep musical heritage—his father was a respected guitarist and teacher—and a desire to move beyond traditional expectations. Settling in Smithers, British Columbia, a world away from the Caribbean, he began a process of musical alchemy. He stripped son cubano of its classic brass and percussion, focusing instead on melodic bass lines, his clean guitar work, and an intimate, soul-infused voice. The result was a fresh, organic sound that resonated across language barriers, earning him the moniker 'Alex Cuba' for its symbolic break from the past. His breakthrough album, 'Humo de Tabaco,' was a statement of intent, winning a Juno and setting him on a path of consistent innovation and collaboration. He has worked with artists as diverse as Nelly Furtado and Ron Sexsmith, and his music carries a signature optimism and warmth. More than a transplant artist, Alex Cuba represents a new model of Latin music, one built on hybridity and personal expression rather than pure tradition, proving that heartfelt songcraft can thrive in any soil.